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MARI RADA
MARI RADA
EXPERIENCE
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Marketing Supervisor
Valiant Artificial Lift Solutions, OKC | Current
- Crafted and executed integrated marketing campaigns in partnership with Product Line, Engineering, and Sales, corresponding to a 70% increase in orders for horizontal pumping equipment in a 6-month period
- Informed executive decision-making through reporting on global market trends, business risk, and market sizing using third-party and internal databases and publicly available company information
- Directed activities of the marketing department, delegating work assignments for the Marketing Specialist to deliver projects within budget and deadline
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Marketing Services Coordinator
Valiant Artificial Lift Solutions, OKC
- Designed social media campaigns on zero-based budget resulting in 78 new LinkedIn followers per month for 10 months
- Authored and published 9 technology-focused articles appearing in American Oil & Gas Reporter, Hart’s E&P, Oilfield Technology, and EIA Magazine for the University of Oklahoma
- Served as liaison between Sales, Engineering, Product Line, Field Service, and Human Resources to develop and implement company-wide communication strategies
- Supervised candidate selection, onboarding, and goal-setting for a 6-month Marketing Intern
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Marketing Communications Specialist
Valiant Artificial Lift Solutions, OKC
- Increased website traffic 20% over 6 months with $0 ad spend by driving user engagement through social media and content marketing
- Created company newsletter @Valiant
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Marketing Communications Specialist
IgY Nutrition , OKC | 2015-2017 (Internship to Full-Time)
Design marketing materials, booth displays, promotional items, advertisements and press releases
Leverage paid, owned and earned media channels to generate brand awareness and support lead generation strategy
Redesign and manage company website
Manage company trade show booth and socialize with current and potential customers
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Social Media Manager
American Ballet Society
Norman, OK | 2013-2014
Maintain social media presence, increase community awareness and followers
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Dance Instructor / Substitute
Julia's Dance Academy
Norman, OK | 2013-2015
Develop lesson plans for ballet, hip hop, tap, and
contemporary, and combo classes
Choreograph recital performances
Work one-on-one in private lessons to help students achieve specific dance goals
EDUCATION
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University of Oklahoma
Advertising/4.0
May 2017 - BA
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University of Central Oklahoma
Concurrent
Aug - May 2013
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Francis Tuttle Technology Center
Biosciences and Medicine Academy
Aug - May 2012
SKILLS
Photoshop
Illustrator
InDesign
InCopy
Espanol
Hootsuite
AdWords
GA
STRENGTHS
Team player
Task-oriented
Resourceful
Optimist
GOALS
Bring people together
Inspire younger generations
Restore faith in humanity
CONNECT
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